
Primer on 10b5-1 Plans
If you are one of the senior executives of a company, you may be subject to putting in place a 10b5-1 plan to transact your company stock, as well as you exercising and selling your options. While putting such a plan in place can be daunting, it is an incredibly powerful tool for individuals to divest out of their concentrated equity position in a way that is both appeases the capital markets and helps the individual meet their financial planning goals. In this primer, I take a look at what purpose 10b5-1 plans serve, as well as some key considerations to keep in mind when putting a plan in place.